UGG Australia® Store Hits Sydney

Local fashionistas are delighting in the nation’s second Après Coast mega-store, recently throwing open its stylish doors on George Street.

2008 has seen the exciting addition of UGG Australia® stores in two key locations - London and NewYork’s Upper West Side. Closer to home, this month marked the opening of Sydney’s largest UGGAustralia® stockist, Après Coast.

Since opening in April this year, the Melbourne Central store has been the country’s premium UGGAustralia® retailer. As in Melbourne, Après Coast Sydney stocks the widest range of UGG Australia®product available in the country.

With an enviable location on bustling George Street, Sydney’s Après Coast is housed in a beautifulheritage-listed building, complete with high ceilings, marble wall panels and floor tiles. As is fitting for one of the world’s most sought after brands, luxurious fittings of suede, glass and timber create a welcoming shopping haven, just a stroll away from the Ivy’s bars and restaurants.

Après Coast, 350 George St., Sydney, 2000, (02) 9231 3827

This season, celebrity-favourite UGG Australia® continues to raise the fashion stakes with a covetablecollection of stylish footwear. Slip into the sleek, sporty Matala slides, or opt for the relaxed glamour of theankle tie Cannes sandal. While the Lourdes wedge is the perfect accessory for summer’s maxi dresses,the Classics range includes the cute and comfortable boot favoured by the UGG Australia® traditionalist.

About UGG® Australia: UGG Australia® was founded in 1978 by an Aussie surfer with a bag full ofsheepskin boots. "UGGs" are now renowned as being unsurpassed in comfort, and have established ahuge celebrity following. UGG Australia® uses only the best quality sheepskin. Genuine sheepskin isextremely dense, a more comfortable and durable material than any synthetic. Fleece breathes anddeflects moisture, allowing air to circulate and keeping feet dry.