Dove Pink Celebrates Raising $500,000 And Urges People To ContinueTo Think Pink And Dig Deep For Breast Cancer Research
The Dove Pink product range is back for the fourth year with a larger range than ever before,giving you more ways to make a difference and build on the huge $500,000 raised by the popularpink range since 2006.
With proceeds from the sales of the limited edition Dove Pink products going to The National Breast Cancer Foundation (NBCF), the range this year sees Dove Daily Moisture TherapyShampoo and Conditioner join the pink family, alongside Dove Pink Anti-Perspirant Roll-On and Aerosol Deodorant, Beauty Bar and Body Wash. As a platinum partner and a leading fundraiser within the skin and hair care category, Dove is also supporting Dove Pink with TV and print advertising from September.
Briar Taylor, Dove Pink Marketing Manager, said: "Everyone knows someone; a wife, a mother, asister, a daughter, a friend, who has been affected by breast cancer, which is why Dove is proud topartner with The NBCF once again to help raise awareness of this important cause for the fourthyear in a row.
"With over $500,000 raised to date, Dove is encouraging women looking to purchase beautyproducts to think pink and add this limited edition range to their shopping list as they will be helpingfight breast cancer in the process."
Every product in the range has been splashed with pink and has a soft, floral fragrance whichprovides a fresh and feminine scent. The skincare and deodorant range also features Dove'ssignature ¼ moisturising cream to take care of skin.
To do your bit to help support the battle against breast cancer, be sure to purchase products fromthe Dove Pink range, which is available from supermarkets and pharmacies nationwide fromSeptember 2009.
Dove Pink Range
Dove Pink Beauty Bar, RRP: 2 x100g pack $4.49
Dove Pink Body Wash, RRP: 375mL $6.99
Dove Pink Daily Moisture Therapy, RRP: 350mL $5.99 each
Dove Pink Anti-Perspirant Deodorant Aerosol, RRP: 100g $4.99
Dove Pink Anti-Perspirant Deodorant Roll On, RRP: 50mL $3.69
Stockist Info: 1800 061 027
Dove Pink is available from supermarkets and pharmacies from September 2009.