Rdio New Stations


Rdio New Stations

Rdio New Stations

Rdio enhances personalised music streaming experience with new stations curated by record labels and influencers

 

Stations customised by tastemakers around the world debut in Australia, U.S., Canada, U.K., Mexico, Brazil, India & Asia

 

Rdio, a leading global music streaming service, announces a series of new curated stations programmed by some of the world's most iconic and prolific record labels and key local influencers. The new unique stations continue Rdio's commitment to providing music fans around the world with powerful music discovery features and a superior streaming Internet radio listening experience.

 

Rdio's team of music programmers collaborated directly with these curation partners to compile music recommendations that truly represent the most influential labels of all time from across the globe as well as the world's most trusted local tastemakers. The new stations enrich the Rdio user experience across all of Rdio's tiers – including free, Rdio Unlimited and Rdio Select – by providing a unique collection of curated content specific to local countries. The new stations are launching for the first time in Australia, Mexico, Brazil, India and Asia (which includes Singapore, Malaysia, Thailand, Philippines, Indonesia and Hong Kong), and additional stations have been added to the current offering available in the U.S., Canada and U.K.

 

Local Australian label, Dew Process, is one of many to praise the service. 'Label stations are a great way for fans to get a taste of a label's personality," said a Dew Process spokesperson. 'It gives them a chance to discover music ranging from the most established acts to exciting up-and-comers" they continued.  

 

Rdio CEO, Anthony Bay, highlighted how the new offering furthers the streaming service's commitment to music discovery.

 

'Rdio is committed to making music discovery fun, easy and personal. In keeping with our objective of providing the world's best Internet radio experience, we are proud to partner with key influencers and the label community to program their own branded stations. These stations not only help extend each labels' brand presence but they also let our listeners anywhere in the world discover music from credible brands that they trust and respect," said Bay.

 

The label and influencer stations, as well as Rdio's stations based on genre, mood and activity, are now easily accessible in Rdio's 'Stations" section within the main navigation.

 

In order to facilitate the creation of curated stations, Rdio has developed Rdio DJ™, a new and innovative tool for creating and curating Internet radio stations and sharing them with listeners everywhere.

 

Rdio's label and influencer stations in Australia include: Create / Control, Def Jam, Dew Process, Domino, I OH YOU!, Liberation, Mushroom, Rice Is Nice, UNFD. Listen to Rdio's Australian label stations here.

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