Get The Look: Issey Miyake Spring Summer 2013


Get The Look: Issey Miyake Spring Summer 2013

Get The Look: Issey Miyake Spring Summer 2013

The Look: Poetry in Motion
The hair look as the Issey Miyake S/S -13 show was inspired by the unique fabric used in the collection. 'Although this collection in is rich in colour and prints, it was actually the movement of the clothes that caught my eye, they seemed to literally bounce on the catwalk, and I wanted to create a hair look with a spring like buoyancy that captured this movement" said Eugene Souleiman, Global Creative Director, Care & Styling, Wella Professionals.

'The Issey Miyake collection is always brilliantly conceptual, and although I wanted to complement this in the hair, I also wanted to bring in a sense of randomness, as if the hair had been styled by the elements; technical but with emotion" added Eugene Souleiman.

The finished hair look seemed to suggest that it was breaking free of restrictions, encompassing hard and soft textures with an ethereal femininity that was unique to each girl.

Get the Look:
Start with freshly washed and conditioned hair using Wella Professionals Enrich Shampoo and Conditioner.
Rough dry the hair, and when completely dry, apply Wella Professionals Ocean Spritz to the roots and massage in with hands.
Dry the hair at the roots, using a vent brush to pick up the hair at the roots and pull away from the face.
Repeat this process all over the head, using Wella Professionals Ocean Spritz, applying to the hair section by section until the hair is full of texture.
Using only your hands, pull the hair back in to a ponytail positioned in the middle of the back of the head.
Pull the ponytail back on itself and bind it to itself to form a 'bun".
Pull the remaining ponytail down over the bun and thread an elastic through the bun and secure the ponytail again.
Split the remaining ponytail in to two and divide each pony tail in to two again and know the two strands of hair together repeatedly then tie off. Repeat this with both ponytails.
Apply Wella Professional Perfect Setting Blow Dry Lotion to the knotted sections, then apply heat first of all from a blow dryer and then secondly by clamping with hair irons.
Let these sections set, then carefully release the ponytail sections and brush through with a soft bristle brush to finish.

Products:
Wella Professionals Enrich Shampoo
Wella Professionals Enrich Conditioner
Wella Professionals Ocean Spritz
Wella Professionals Perfect Setting Blow Dry Lotion

Follow Eugene Souleiman and Wella Professionals backstage at Fashion week on twitter @WellaPro


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