Binge Racing

Australia had the highest % of Binge Racers globally for White Gold

Remember waiting in a line that wrapped around the theatre to be among the first to see the midnight premiere of the hottest new movie? The anticipation had built and you wanted, no, NEEDED to be among the first to see it. Today, Netflix is keeping that fandom alive, and you don't even have to leave your house to be a part of it!

Introducing: Binge Racing - an emerging trend among 8.4 million super fans (globally) that's keeping them at the front of the pack and leading the conversation when it comes to most anticipated new content. Australia is the world's 8th biggest binge racing nation. Additionally the viewing data reveals that there's a Netflix member in Australia who has raced 13 times this year (12th globally).

Meet the Binge Racers here.

Accomplishing in just 24 hours what might take others weeks or months to complete, Binge Racers take serious pride in being among the first to finish a new season. They wear the accomplishment as a badge of honor and take their bragging rights seriously among friends, family and on social media. While Binge Racing started as a niche activity, global Netflix viewing data indicates that racing through a new season is now trending - Binge Racing has increased 20x from 2013-2016 (more quick stats below).

In anticipation of the 'Race-worthy" Stranger Things 2, launching October 27th, Netflix has created some helpful visuals to explain what Binge Racing is, who's Racing, and tips to help aspiring Racers get ready for their return to the Upside Down.

Top 20 Binge Raced Australian Shows:

Gilmore Girls: A Year in the Life
Marvel's The Defenders
Santa Clarita Diet
The Seven Deadly Sins
The Ranch
Fuller House
Atypical
White Gold
Friends from College
F is for Family
Stranger Things Grace and Frankie
Orange Is the New Black
GLOW

Wet Hot American Summer: 10 Years Later
Frontier
Unbreakable Kimmy Schmidt
You Me Her
Chewing Gum
Anne with an E

Biggest Binge Racers by state/territory (per capita)

Australian Capital Territory

Queensland

Tasmania

Other AU

South Australia

Victoria

Western Australia

New South Wales