For many, wedding planning is an exhausting task that leaves brides confused and out of pocket, as was the case for Brides Central mastermind Katrina Skebes. With a background in corporate events, Katrina was able to create a platform for brides to collect all the information they need in one trusted location, helping to take the stress out of the planning process.
Brides Central curates a collection of the best wedding vendors, locations, suppliers and designers to offer brides a range of high-quality, trusted brands which are updated weekly, with the aim of making every bride's wedding day a little easier. The fondant on the cake – the real weddings, shared by customers who used Brides Central to create the magic of their special day.
Question: What is Brides Central?
Katrina Skebes: Brides Central is an online platform for newly engaged couples, to plan and inspire their wedding day. A space housing the latest in weddings, trusted suppliers, venues and Australia's first Designer Portal, (showcasing Australian and international designers) with brides' budgets and styles in mind. Couples can save images, contact vendors and plan their seating chart – to name a few. That means there's no need to carry around a binder or magazines any longer! We also offer subscription to our monthly eNewsletter – a wrap-up of industry news and an easily digestible splash of inspiration. With much more coming soon, including our virtual wedding planner online, Brides Central has everything to get you from step A to "I do".
Question: What inspired you to create Brides Central?
Katrina Skebes: With a creative mind and an eye for detail, I always knew that I was destined for something exciting and busy. I planned my own wedding while working in special events in the corporate and finance sectors, and it led me to studies in weddings and events. Soon after creating an Instagram presence, I felt I needed a space for brides to access clean, curated information and a break from the cluttered industry.
Question: Can you provide us with some tips on how you created the Brides Central website?
Katrina Skebes: Late nights, long emails and mood boards with loads of pink highlighters! I am a visual kind of girl and even though I'm a 36-year old Millennial/Gen X, I still love to put pen to paper and visualize my work. After working with two other website developers I felt the concept wasn't getting across and my vision wasn't being interpreted the way I needed. I hit Google one last time and found the agency that housed everything I needed.
Digital 8 was the only agency that understood and delivered results within days after giving them a brief. The creative UX/UI designer had me in tears after producing my first draft only 4-days into development! I was so excited to launch with a company that offered web development, project management, design and marketing all under the same roof. My database developer and frontend developer have been a godsend to Brides Central. So, all in all… find a good web developer and work with a team that can make your dreams become a reality!