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Secret Admiration Leads to Marriage for 300,000 Aussies

Secret Admiration Leads to Marriage for 300,000 Aussies

A new survey from Newspoll has revealed that secret messages sent on Valentine's Day have led to love for many Australians. For more than two million Aussies, a message received from a secret admirer has ignited love – leading to a kiss, a date or the start of a new relationship.

The survey, commissioned by Darrell Lea, indicates one quarter of Australians aged 18-64 have received an anonymous love letter or gift on Valentine's Day – with a similar proportion having sent one. And it's a method that works, with the ultimate outcome of a love letter introduction eventually leading to marriage for an amazing 300,000 Aussie lovers!

So sweep aside the roses for a moment and express your love this Valentine's Day…. anonymously.

In addition to celebrating secret match making, Darrell Lea is also inspiring everyone to give a little love from its array of delectable, chocolate delights to suit a variety of taste and budgets.

There's something for everyone with Darrell Lea's extensive range of romantic gifts. Whether your gift is for a new passion, a life long partner, a soulmate or even someone you secretly admire… find a way to your Valentine's heart by giving Darrell Lea.

Looking for something traditional? Darrell Lea's heart-shaped chocolate boxes, including the cuter 60g heart shaped tin are timeless classics. Brad-Lea Bear is as cute as ever – and as a collectable bear he is simply irresistible this year in a trendy red -hoodie'.
Want something small and sassy? Opt for a Lolleapop or the attractive Valentine's Day Gift Bag- which provides the ideal solution for customers shopping for a quick Valentines gift.
Searching for something special but a little different? New to the range this year is a smooth, unfoiled Milk Chocolate Heart wrapped in clear cellophane and finished beautifully with a small bow. Alternatively, the chic stripped chocolate takeaway boxes can be filled with delights from the Pick -n Mix range come in black and white and hot pink and white, perfect for those who simply can't decide!

The Valentine's Day Survey from Darrell Lea was conducted by independent research agency Newspoll in January 2011, and investigated the secret love note habits of 1,200 Australias, aged 18-64 nationwide.


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